Seth Godin (Google ‘Seth’ for his Blog) spoke recently about Cadillac dealers and other human beings, and how people are people too, and you need to respect that. If it’s important to a Cadillac dealer, or if “it’s” important to you, then it actually is important.

Talking about this new recognition of importance in someone’s life, he says that faith is different to religion, faith is something that everyone has, everyone has faith in something or someone, the difference with religion is that it amplifies someone’s faith, it supports the faith.

The problem with religion is that it maintains status quo, and it becomes unchallengeable.

Where I’m actually going with this is that Seth has recognised his calling, to be an agent of change in faith, not religion, and that everyone has a faith, and that faith they have; is important - to them - and YOU need to respect that.

Why? No-one has ever made friends and influenced people without a small measure of respect at the beginning of the relationship; and perhaps even a bit more respect continuing on into the relationship.

Faith changes often, but for you to be a part of that you might want to recognise that faith already exists and you need to respect that straight up.